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About Us

Channel Marketer Report (CMR) is an e-media publication reporting on the latest solutions, trends and strategies that help vendors optimize their channel sales and partner marketing programs.

News articles, cases studies, and research reports provide channel-focused marketing executives with a steady stream of information on how companies optimize strategies to market their brands to and through their partners.

ChannelChat — audio and video conversations with industry thought-leaders — provides expert insight into the opportunities and challenges that channel marketers and managers must address in the digital age

CMR keeps our readers up to date on the digital technologies enabling their companies and their partners to operate more efficiently and effectively. Solutions include those modernizing:

  • Partner lifecycle management
  • Partner enablement
  • Demand generation
  • Opportunity management
  • Incentive and compensation management
  • Channel analytics and reporting
  • Channel data management
  • Inventory management
  • Pricing and contract management

Published by G3 Communications, CMR is a sister publication to DemandGen Report and Retail TouchPoints. As a result, CMR provides our readers with unique experience and expertise into the latest digital marketing trends.

G3 Communications is also the producer of B2B Marketing Exchange (B2BMX), one of the fastest growing B2B marketing conferences. In collaboration with the CMR, B2BMX will expand its agenda to ensure that information on channel marketing best-practices is available to attendees striving to maximize the success of their go-to-market strategies.