To keep pace with the wants and needs of their customers, vendors must consistently tap into their partner communities, assess strengths and weaknesses, and provide the tools and resources they need to thrive. AppRiver, a provider of email messaging and web security solutions, has seen a year-over-year channel revenue increase of 30% due to its […]
The Problem: Suppliers pass quality leads to partners only to see them disappear into the channel sales black hole without a trace. With limited or no visibility into partner lead activities, qualified leads are lost, opportunities vanish, partners disengage and frustration erodes what should be collaborative channel relationships. Together, these factors quickly undermine and can potentially […]
By Dan Hawtof, Blackhawk Engagement Solutions The perception: You’re too busy. Managing campaigns, payouts, channel partners and sales leave you with zero time to affect change within your current program, much less implement a new one. The reality: If you don’t communicate a great channel program, none of that matters. The best program, product or incentive […]
Act-On Software has added four new companies to its Consulting Partner Program. The four companies — BrainSell, Faye Business Systems Group, Levementum and W-Systems — were inducted into the program as Platinum Partners, and are expected to guide and implement integrated marketing automation and CRM systems for new clients. As Platinum Partners, the four companies […]
BlueStar, a global distributor of technology solutions including mobility, POS and RFID, has partnered with Phoenix Managed Networks, a cloud-based network services and security company. The partnership positions BlueStar to offer Phoenix’s network security solution to its network of value-added resellers. The solution, PhoeniXSentry, is designed to protect delicate information including healthcare and credit card […]
Springboard Retail, a cloud-based POS and retail management solution provider, has launched a channel partner program designed to help technology businesses better target local, regional and national retailers by offering an end-to-end solution. The Springboard Retail Partner Program consists of two subprograms: a referral program that can help partners extend their POS and retail management […]
OneView Commerce, a digital commerce solution provider for retailers, has been selected by hybris, an SAP company, as its Independent Software Vendor (ISV) Solution Partner of the Year. The news was released at hybris’ annual global partner summit in Munich, Germany. With the award, hybris recognizes the integration of the hybris platform into the OneView […]
TIE Kinetix, a provider of B2B e-Commerce and through-partner marketing automation solutions, has launched the Connected Business Network in conjunction with Objectif Lune, a communication management software provider. The cloud-based network is designed to help users discover and exchange electronic documents. The network also positions value-added resellers (VARs) and system integrators (SIs) to increase their global […]
ScanSource, a value-added distributor of specialty technology products, has launched a new cloud services program to bring resellers a broader set of solutions and offerings. The program also is poised to help boost partner efficiency by making cloud applications, solutions and support accessible within a single location. With the ScanSource Cloud Services program, resellers can […]
In today’s digitally connected world, it’s sometimes easy to get lost in the sea of email nurtures, social posts and other tech touch points. But personal touches such as events, in-person meetings and phone conversations still hold significant weight — especially in the channel world.