Every month, there are 10.3 billion Google searches, and 78% of all U.S. Internet users research products and services during their time online.
Sales professionals may be asking themselves: Why should that matter to me? Because more buyers are beginning their journeys online and, in turn, are consulting sales later in the game!
This infographic, courtesy of Maximize Social Media, uncovers the distinct differences between outbound and inbound tactics.
Tagged b2b, Channel Marketing, client engagement, Google, inbound marketing, online search, outbound marketing, sales