Retaining channel partners – especially those that build strong connections between their customers and the brands they represent – is critical to a vendor’s bottom line. The combined cost associated with lost revenue and the expense of recruiting and training replacement partners is not trivial. Therefore it’s important for vendors to remain diligent in addressing the reasons why partners may be tempted to sign on with another company.
Here are 11 reasons, reports Channel Mechanics in an infographic, why partners will leave their vendors.
Source: Channel Mechanics