Impartner, a channel management platform provider, has received $20 million in growth capital financing from Vector Capital, a global private equity firm specializing in transformational investments in technology businesses. The financing will allow Impartner to further accelerate its growth by increasing sales and marketing expenditure and acquiring complementary technologies.
“Impartner has a proven track record of helping companies accelerate indirect revenue and providing them with a powerful lever that can accelerate their performance,” said Ilya Voytov, head of research for Vector Capital’s Credit Strategy. “We are pleased to be working with CEO Joe Wang for the third time and are confident that Impartner has the right team and product offering to extend their leading market position in this sector.”
“This is a pivotal period in Impartner’s history,” said Impartner CEO Joe Wang. “In the more than four-and-a-half years since acquiring Treehouse, now Impartner, we’ve been on a market-making trajectory that’s changed the face of how companies worldwide manage their channels. This funding is additional octane that helps us continue to accelerate that transformation.”
The funding announcement continues a stream of recent events at Impartner including its acquisition of the referral platform provider Amplifinity, and the launch of Impartner PRM for Microsoft Dynamics 365, a solution specifically tailored to integrate tightly with Microsoft’s customer relationship management (CRM) solution at a native level.