Author Archives
Incentive Solutions, Channeltivity Partner To Offer Comprehensive Channel Management Solution
Incentive Solutions, a channel incentives and technology provider, has entered into a partnership with Channeltivity, a partner relationship management solution provider. Propelling this alliance is a drive to expand services and enhance the customer experience, said Incentive Solutions in a press release. Connecting solutions from the two organizations delivers a smoother, more comprehensive user experience […]
Enabling Partners To Promote Their Certifications/Training Can Boost B2B Buyer Confidence
Channel marketers who are not helping their partners promote hard-earned trainings and certifications may be missing a great opportunity to help them boost their business. According to a recent Enterprise Strategy Group (ESG) survey of more than 750 AWS Partner decision makers, participating in AWS Training and Certification programs puts them in a more competitive […]
Why Can’t B2B Buyers Find Your Partners Online? Blame It On SEO!
The average channel partner isn’t making it easy for the typical B2B buyer to find them. While the first step most B2B shoppers take in their buyer’s journey is an online query for the solutions or services they need, most channel partners are failing to follow search engine best practices to make their brands easy […]
Marketplace Platform Provider Mirakl Raises $555 Million In Funding
Mirakl, the provider of an enterprise marketplace SaaS platform, has raised $555 million in a Series E funding round led by Silver Lake, with participation from long-term investors 83North, Elaia Partners, Felix Capital, and Permira. The new funding increases the company’s valuation to more than $3.5 billion. Mirakl’s valuation has more than doubled since its […]
New Impartner Easy-To-Customize Interface Facilitates Partner Access To Business Enablement Data
Impartner, a global pure-play SaaS-based channel management and partner relationship management (PRM) technology provider, has introduced a solution interface that facilitates partner access to business enablement data. The new interface, Impartner PX Partner Experience, offers partners a modern and intuitive interface that provides a clean, simplified view of the data that matters most such as […]
Allbound Names Tori Barlow Vice President Of Marketing
Allbound, a leading provider of partner relationship management technology, has announced the promotion of Tori Barlow to the role of Vice President of Marketing. “One of the true joys of working at Allbound is seeing the intersection of our high growth company with our high potential people,” said Daniel Graff-Radford, CEO of Allbound. “Tori Barlow […]
With New Partner Portal, Dialpad’s Channel Driven Sales Soar
Dialpad Inc., a leader in AI-powered communication and collaboration, saw unparalleled channel growth in the second quarter of 2021, driven by demand for its cloud contact center. As Dialpad scales beyond $100M in annual recurring revenue (ARR), the company continues to leverage the channel as a leading revenue driver, accounting for more than half of […]
Consensus Launches Channel-Focused Digital Demo Experience Solution
Consensus, a digital presales platform vendor, has launched a new solution that extends the power of its digital demo experiences to onboard partners, assign content, and analyze results to more consistently drive channel sales. Consensus users traditionally use the digital presales platform to create and share customized assets to discover stakeholders, educate prospects, and scale […]
Allbound Launches European-Based PRM Hosting Capabilities To Comply With Data Privacy Regs
Allbound, a partner relationship management technology provider, has announced the launch of its European-based PRM hosting capabilities. Supported by the company’s Germany-based data center, the solution meets data privacy issues related to Schrems II & Privacy Shield. Allbound is one of the few major global PRM companies to give its customers the option of a […]
Rachel Turkus Joins CyberReef As VP Of Marketing, Channel Management
CyberReef, provider of the patented MobileWall suite of secure mobile networking solutions, has named award-winning channel marketing veteran Rachel Turkus as Vice President of Marketing and Channel Management, a newly created role supporting strategic growth through IT and telecom channel partners. In her new role, Turkus will lead the company’s marketing team, including strategy, communications, digital marketing […]
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