Channel Marketer Report

Channel News

ChannelEyes Sees Growth As Vendors Recognize New Mobile Opportunities

Mobile usage is on the upswing, with 56% of American adults now using smartphones, versus 46% in 2012, according to the Pew Internet & American Life Project. Additional research from Pew also indicates that tablet adoption has accelerated tremendously: 34% of American adults own tablet computers, versus only 18% using the devices a year ago. […]

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Mobile Cloud Market To Be Worth $1 Trillion By 2017

Due to advancements in mobile browsers in the past five years, the mobile cloud is becoming a lucrative market for both vendors and partners. In fact, the overall mobile cloud market is expected to reach $1 trillion dollars by 2017, according to a new joint research report from Heavy Reading and BSG Advisory. The Mobile […]

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Influitive Helps Companies Fire Up Partners With Mobile and Embedded Advocacy Tools

Influitive, a provider of advocate marketing tools, announced its Summer 2013 product release that includes new capabilities and features that make it easier for companies to capture, promote and reward the enthusiasm of their evangelists, including channel partners. Two new offerings — Maven by Influitive, a mobile app for B2B advocacy, and AdvocateAnywhere, which lets […]

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Cisco Partner Summit Spotlights Business Transformation In The Cloud

Many vendors still are wrapping their heads around the advent of the cloud and managed services. Additionally, organizations are considering how these technological advancements will impact channel operations and end-user demands. Rather than fighting inevitable change, Cisco is evolving. During the annual Channel Partner Summit, which took place June 4-6 in Boston. Cisco executives shared […]

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PowerCloud Systems Launches New PowerUp Partner Program

PowerCloud Systems, a provider of cloud-powered networking solutions for businesses, has unveiled the PowerUp Partner Program for service providers using the PowerCloud CloudCommand platform. The new program is designed to help service providers deliver Wi-Fi-as-a-Service to customers, while offering a greater variety of training opportunities, service options, tools and resources. In addition, partners striving to transition […]

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CompTIA Reports Channel Conflict Is On The Rise

New research from CompTIA, a non-profit IT trade association, has confirmed that conflict between vendors and their channel partners is on the rise. Six in 10 IT channel companies have reported an increase in conflict over the past two years. Eight in 10 said that conflicts have been detrimental to their business, and 21% of […]

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JDA Software Unveils Alliance Partner Leadership Award Winners

JDA Software Group, Inc., a provider of supply chain and inventory management solutions, today announced the winners of its third annual Alliance Partner Leadership Awards. The awards were created to recognize JDA partners that exceeded peers in overall performance, innovation and return on investment their customers receive.  The 2013 JDA Alliance Partner Leadership Award winners include the following: Top […]

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Mercent Announces Reseller Partnership With Quiet Notion

Mercent, a provider of software-as-a-service e-Commerce solutions, has partnered with Quiet Notion, a boutique agency specializing in digital retail. As part of the collaboration, Quiet Notion will leverage the Mercent Retail platform to help retailer customers expand their reach online,” according to a company press release.

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Visage Sees Extensive Channel Growth, Focuses On Thought Leadership

As smartphones and tablets become more commonplace for multitasking, on-the-go employees, enterprises across sizes and verticals are gravitating toward Bring Your Own Device (BYOD) programs. In fact, Gartner predicts that by 2017, half of employers will require employees to supply their own devices for work purposes, with 38% of organizations expected to stop providing devices […]

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