Channel Marketer Report

Channel News

D-Link To Expand Its Channel With SaaSMAX

D-Link, a provider of cloud and networking infrastructure, has joined the SaaSMAX network to offer its Fuzion and CloudCommand Managed Wireless Access Points solutions. The SaaSMAX platform was designed to connection solution providers with app vendors. As a result, D-Link will be able to increase awareness of its solutions to the site’s network of solution […]

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RetailNOW Spotlights The Need For Better Communication Between VARs And End-Users

Nearly 2,000 hardware companies, solution providers and resellers gathered at the Mandalay Bay Hotel and Casino in Las Vegas for the 2012 RetailNOW conference. The event took place from July 28 to August 1, 2012, with more than 150 organizations exhibiting on the EXPO floor. Developed by the Retail Solutions Providers Association (RSPA), RetailNOW spotlights […]

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Kaspersky Lab Releases New Deal Registration Program

Channel conflict remains a top challenge for vendors today, with partner sales teams competing for new opportunities and loyal customers. To ensure more efficient deal control and decrease opportunities for partner-to-partner deal conflict, Kaspersky Lab, a provider and developer of secure content and threat management solutions, recently announced enhancements to its reseller deal registration program. […]

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Understanding And Addressing Partners’ Marketing Strengths And Weaknesses

Countless research studies have honed in on the gap between vendors’ expectations of sales and marketing success, and partners’ overall capabilities to meet and exceed these expectations. To ensure successful channel marketing initiatives, organizations must “look at what partners have and what else they’re going to need to be successful,” said Heather K. Margolis, Founder […]

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RetailNOW 2012 Spotlights Growth of SaaS Models And Mobility

At this year’s RetailNOW conference, developed by the Retail Solutions Providers Association (RSPA), the growth of consumer-grade devices, SaaS business models and mobile payment will come to the forefront, offering technology providers, resellers and end-users in retail and hospitality the education to thrive and survive. The event will take place July 29, 2012, to Aug. […]

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Desktone Unveils New Partner Program To Accelerate Desktops as a Service Deployments

The consumerization of IT is changing the way people buy and manage desktops. As a result, SMBs and large-enterprise service providers are considering the benefits of Desktop-as-a-Service (DaaS) models. As a provider of DaaS offerings and virtual desktop infrastructure (VDI) solutions, Desktone has announced its new partner program: The Desktone Powered Program. Developed to provide […]

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DOCUWISE And Artisan Infrastructure Partner To Deliver Cloud-Based Managed Print Solutions

DOCUWISE, a Managed Print Solutions (MPS) provider and Artisan Infrastructure, the wholesale Infrastructure-as-a-Service (IaaS) provider, have partnered to provide VARs and Managed Service Providers (MSPs) a turnkey managed print solutions to deliver to their customers. DOCUWISE’s Print Environment System Organizer platform is now available as a template in Artisan Infrastructure’s Certified Solution Ecosystem, to allow […]

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Lantronix and OKI Data Americas To Co-Market xPrintServer

Lantronix, a provider of smart machine-to-machine (M2M) connectivity solutions, recently announced its alliance with OKI Data Americas, a printing solution provider. Through the partnership, Lantronix and OKI Data Americas will co-market the xPrintServer family of iOS print server appliances. Due to the increased demand of iOS devices, including the iPad, OKI will refer the xPrintServer […]

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Things Are Looking Up For SMBs [Infographic]

Small- and medium-sized businesses face multiple challenges when trying to grow their organizations, including: budgeting, limited financial and marketing resources, and smaller staffs. However, mobile technology and social networking sites have offered a sunny outlook for SMBs. In fact, 76% of SMBs are optimistic about their company’s growth in 2012. This infographic from Campaigner and […]

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Cisco Names Zones U.S. Authorized Digital Media System Partner

Zones, Inc., a provider of notebooks, desktops, displays and other technologies, recently announced its placement as Authorized Digital Media System (DMS) Partner status from Cisco. Through the new status Zones is recognized for fulfilling training requirements and program prerequisites to sell, deploy and support Cisco Digital Media System solutions. To qualify for Cisco’s Authorized DMS […]

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