Webcasts and webinars are valuable resources for vendors to educate partners on marketing and sales strategies. Moreover, these easy to digest video segments allow both vendors and their partners to educate end-users on industry trends, pain points, and solutions that address company wants and needs. This infographic, courtesy of InterCall, uncovers webcasting best practices to […]
Wedge Networks, a provider of real-time content security and intelligence for high-performance networks, today has unveiled a reseller channel program for the U.S. The new program was designed to help the company develop new revenue opportunities for partners selling into the corporate enterprise, government organization and service provider markets.
Desktone, Inc., a Desktop as a Service (DaaS) provider, yesterday announced that service providers in the U.S. and Canada can now access the Desktone Platform via the Ingram Micro Cloud Marketplace. The Ingram Cloud Marketplace was developed to be an online resource for solution providers to shop, procure, provision and obtain invoices for their cloud […]
ScanSource, a value-added distributor of specialty technology products, has announced the development of the ScanSource Services Group (SSG), a new business unit within the organization. The focus of SSG will be on the planning and execution of custom value-added support programs and partners from the company’s reseller partners, according to a company press release. […]
National brands rely on affiliates to deliver hyper-local marketing messages and campaigns relevant to specific geographic areas. To ensure more successful initiatives, 91% of national brands expect to spend more or the same on local marketing in 2013 as they did in 2012, according to new research from Balihoo. Findings for the study, titled: National […]
Organizations leverage CRM platforms to better track and manage interactions with customers, clients and sales prospects. While this is a vital asset to optimal sales and marketing strategies and results, PRM is helping vendors and OEMs track partner qualification, success and progress in sales and marketing efforts. More organizations are recognizing the channel-wide value of […]
It’s one thing to have good content, but it’s another thing to promote it effectively. This infographic, courtesy of Launch Grow Joy acts as a go-to guide for utilizing bookmarking sites, social networks, and other resources to generate buzz for your blog and encourage sharing.