Marketers are held responsible for generating leads and that will eventually lead to new sales opportunities. However, many marketers still use manual processes to collect and tract prospect data, potentially leading to some lost opportunities. This infographic, courtesy of Integrate, outlines the common roadblocks the marketers who still embrace these manual lead generation processes may face.
LiveLink, a provider of mobile sales enablement solutions, recently unveiled LiveLink Mobile Version 2, an app for iPhone and Android devices. Businesses can download a free version of the app via the iTunes or Google Play store. With LiveLink Mobile Version 2, sales representatives in the field have instant access to presentations, case studies, training […]
Email marketing is a key ingredient for marketers across industries and verticals. However, with buyers’ attention spans growing shorter, it is becoming more challenging to capture eyes, and most importantly, dollars. The below infographic, courtesy of Spear Marketing Group, spotlights 29 tips to improve email campaign performance.
BrainSell, a reseller of CRM, ERP and marketing automation software, has added Act-On Software to its offerings. BrainSell is already a reseller for a number of marketing automation solutions, including Pardot, Salesfusion and HubSpot. The announcement comes shortly after BrainSell launched a new web site that includes a comparison tool, which is designed to help users compare marketing […]
Salesforce announced the results of its fiscal second quarter, highlighting $1.32 billion in revenue representing year-over-year growth of 38%. The cloud software provider also announced that subscription and support revenues were at $1.23 billion, an increase of 37% year-over-year,while professional services and other revenues were $86 million, an increase of 58% year-over-year. Salesforce projected Q3 of $1.365 […]
Digital marketers are becoming Jacks-of-all-trades. Not only must successful marketers be social media mavens and create great content, they also must know how to newsjack, analyze data and of course, work in a stressful environment collaboratively with team members. The below infographic, courtesy of Formstack, outlines seven skills new marketers need to succeed.
Billions of people worldwide tap into Facebook, Twitter, LinkedIn and even Pinterest to share photos (43%), opinions (26%), status updates (26%), links to articles (26%) and personal recommendations of things they like. This infographic, courtesy of GO-Gulf, dives deep into the behaviors and preferences of social media users.
An increasing number of B2B executives are using their smartphones and tablets to read reviews (56%), access product information (55%), compare features (50%) and compare prices (48%). With 16% of B2B site traffic coming from mobile devices, organizations must make their content and online experiences optimized for these smaller-screened devices. This infographic, courtesy of Usablenet, reveals […]
Editor’s note: This article was previously published on Channelnomics. EMC has declared it is not interested in working with solution providers that are not flogging huge volumes of its kit, and admitted its divisive new partner program was designed to force their hand. Last year the storage giant announced it was axing its Velocity partner […]