Channel Marketer Report

Podcast

ChannelChat: Ken Romley, Zift Solutions

A standard practice within channel networks is vendors passing leads off to partners. However, many vendors typically use manual processes, which leads to lost opportunities and sales. In this episode of Channel Chat, Ken Romley, CEO of Zift Solutions, discusses how vendors can address this common pain point, and close the loop on all channel […]

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ChannelChat: Eric Nitschke, Launch International

The channel universe is in a constant state of change. As a result, there are a series of debates that have been constant, such as: Is it better to have more partners or fewer quality partners? What are the best tactics to educate and train partners? How can we ensure our entire channel is up-to-speed […]

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ChannelChat at RetailNow 2013: Greg Dixon, ScanSource

Distributors play a pivotal role in connecting resellers with the best vendors. In addition, distributors ensure that resellers constantly are educated and in the loop regarding the latest market developments and new business opportunities. During this interview, Greg Dixon CTO of ScanSource shares how the company is helping resellers amp up business results by adding […]

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ChannelChat at RetailNow 2013: David Gossman, pcAmerica

While vendors and manufacturers play a key role in advancing the retail industry, it is VARs, solution and service providers, as well as system integrators that help round out these solutions to be truly valuable to businesses today. David Gossman, CEO of pcAmerica, shares how the company has grown by establishing partnerships with key vendors […]

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ChannelChat at RetailNow 2013: Dave Murphy, Epson

“Omnichannel” is a buzzword that has been swarming the retail industry for a few years now. While many retailers are acknowledging the need to create a consistent and flexible shopping experience across all channels and devices, many have been slow to deliver. In this interview, Dave Murphy, Strategic Alliances Manager at Epson, shares how the […]

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ChannelChat at RetailNow 2013: Nick D’Alessio, Zebra Technologies

The retail industry is in a constant state of change, which is presenting vendors, manufacturers, resellers, system integrators and solution providers with a variety of new business opportunities, especially when it comes to mobility. Nick D’Alessio, Global Retail Practice Leader at Zebra Technologies discusses how mobility is impacting not only how retailers interact with customers, […]

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ChannelChat at RetailNow 2013: Joe Finizio, RSPA

This year, the annual RetailNOW conference has seen tremendous growth, increasing in overall attendees, exhibitors and new Retail Solutions Provider Association (RSPA) members. As a key event and source for the latest retail trends and solutions, RetailNOW provides a plethora of opportunities for channel executives and even retailers to connect. During this episode of Channel […]

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ChannelChat: Laz Gonzalez, SiriusDecisions

The SiriusDecision Summit reached record attendance and sponsorships for another year. B2B and channel marketers worldwide gather at the summit to garner insights from top thought leaders that will help them refine and optimize their future marketing initiatives. In this episode of Channel Chat, Laz Gonzalez, Service Director of Channel Management Strategies at SiriusDecisions, shared […]

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ChannelChat: Patrick van Boom, TIE Kinetix

As the saying goes: Content is king. This adage, which first burst into the business world nearly 20 years ago, is becoming more prevalent due to buyers’ increased usage of digital tools and technologies to research potential purchases. But how can companies keep pace with buyer preferences, and deliver fresh, relevant content throughout the year? […]

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ChannelChat at #NRF13: Henry Helgeson and Dan Dufault, Merchant Warehouse

Within the last year, there have been a variety of developments in the payment space. Two key trends that came more to the forefront in 2012 were the transition to EMV in the U.S., as well as increased interest in mobile payment/wallets. During this episode of TouchPoints TV, Henry Helgeson, CEO, and Dan Dufault, EVP […]

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