Channel Marketer Report


ChannelChat: Patrick van Boom, TIE Kinetix

As the saying goes: Content is king. This adage, which first burst into the business world nearly 20 years ago, is becoming more prevalent due to buyers’ increased usage of digital tools and technologies to research potential purchases. But how can companies keep pace with buyer preferences, and deliver fresh, relevant content throughout the year? […]

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ChannelChat at #NRF13: Henry Helgeson and Dan Dufault, Merchant Warehouse

Within the last year, there have been a variety of developments in the payment space. Two key trends that came more to the forefront in 2012 were the transition to EMV in the U.S., as well as increased interest in mobile payment/wallets. During this episode of TouchPoints TV, Henry Helgeson, CEO, and Dan Dufault, EVP […]

Read More Exec Spotlights Need To Connect End-User Pain Points To More Relevant Solutions

Episode 9: Jeremy Littlejohn, Chief Analyst and Co-Founder, More vendors and resellers are recognizing the fact that to truly succeed in a competitive marketplace, they must understand buyer pain points, and in turn, deliver optimal solutions that deliver upon specific wants and needs. is a new tool designed to help organizations do just […]

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2013 Channel Challenges and Opportunities

With 2013 only a few weeks away, organizations are finalizing their plans to action to ensure a successful year for internal team members, as well as channel partners. This video from Channel Enablers spotlights research gathered and analyzed by the company, which pinpoints channel challenges and opportunities for the next year. Click here to receive […]

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Avangate CEO Shares Benefits, Insights Into The Cloud

 Episode 8: Carl Theobald, CEO, Avangate More vendors and manufacturers are considering how the cloud will impact their organizations, and more importantly, their channels. During this episode of ChannelChat, Carl Theobald, CEO of Avangate shares how the cloud is offering organizations a vast variety of benefits. In addition, Theobald discusses how his company helps both […]

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Visage Exec Shares Mobile Potential For The Channel

 Episode 7: Neil Cohen, VP of Marketing, Visage More organizations are embracing mobility by implementing Bring Your Own Device (BYOD) business models. As a result, companies that offer mobile security and management solutions are at a great advantage. During this episode of ChannelChat, Neil Cohen, VP of Marketing for Visage, reveals how the company is […]

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ChannelChat: Dan Moseley, POS-X

In-person events and trade shows are mutually beneficial for vendors, distributors and resellers, according to Dan Moseley, President of POS-X, creating a more engaging way for organizations to connect, collaborate and learn from each other. “A lot of our partners and dealers attended this year’s RetailNOW,” Moseley said. “The big thing for us is it’s […]

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ChannelChat: Barry Wise, Epson

Barry Wise, Senior Industry Marketing Manager for Epson noted that resellers and vendors are collaborating, “working together as an industry organization. The benefits are to the retailer. With the RSPA certification and the cross-groups here representing different technologies, it is one of the most beneficial trade shows…for channel partners and vendors working together.” He added […]

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ChannelChat: Dana Odum, PayPros

Dana Odum, Director of Product Strategy for PayPros discusses the award for innovative solution the company received during the RSPA event. He noted that PayPros offers “software differentiation through payment innovation.” During the RSPA event, PayPros focuses on communicating with current partners and expand with new partners. He mentioned that the hot button questions right […]

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ChannelChat: Brent Sanders, Panasonic Solutions for Business

“We rely on RetailNOW a lot to not only share our ideas with the channel, but also to integrate with our different partners and talk to them about the solutions they have,” said Brent Sanders, Business Development Manager, Panasonic Solutions for Business. During this episode of ChannelChat, Sanders shares Panasonic’s strategy on learning from partners […]

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