ScanSource, a distributor of automatic identification and data capture and point-of-sale solutions, has launched the ScanSource As-A-Service Suite. The new program is designed to create flexibility and enhance profitability for resellers by providing multiple service-oriented solution options.
Regardless of whether they sell software or hardware, all technology providers have one core challenge: To reach their partner communities effectively and drive ongoing loyalty and revenue. Although it’s important that all content, messaging and best practices are aligned with the key vendor brand, partners also need to inject their personal experiences and thought leadership […]
Xirrus, a Wi-Fi technology company, has launched its Xcellerate Partner Program, a network of global channels designed to help channel partners do business easier.
Over the past six months, partner automation software company Relayware has experienced pivotal growth. In May, the SaaS company announced its one millionth partner on its Partner Cloud, and maintained a strong pace of international growth. Within the same period of time, Relayware noted an expansion in its consumer base beyond large and established technology […]
By Dan Hawtof, Blackhawk Engagement Solutions Oftentimes, you need to build a business case in order to get funding for your channel incentive program. A test program is an effective way to win over skeptics and earn executive buy-in for your initiative. Plus, you’ll gain invaluable project management data that can help you roll out […]
Twitter has launched an Official Partner Program in an effort to combine industry-leading product and service providers that help business achieve better results on Twitter. The program combines the Twitter Certified Program and the Twitter Marketing Platform Partner Program.
As a 100% channel company, Kaspersky Lab constantly invests in the well-being of its partners. Whether through improved training, better incentives or a more strategic focus on content, Kaspersky constantly keeps an ear to the ground, garnering feedback from partners but also applying industry best practices. In the below Q&A, Jon Whitlock, VP of B2B Marketing […]
RichRelevance, an omnichannel personalization solution provider, has expanded its partner ecosystem in an effort to better support partners going to market with its Relevance Cloud and the RichRelevance Build platform. The company aims to empower partners to launch personalization initiatives with their retail clients. The RichRelevance Partner Enablement Program is designed to help partners accelerate […]