ContentMX is a content marketing platform designed to enable marketing departments to drive more conversations and increase traffic by automating the process of sharing relevant content.
By Jason Thibeault, Limelight Networks Millennials are causing a clear shift in video consumption trends, and it’s time for marketers to adjust their online plans. Eighty-three million strong and growing, millennials represent more than one-quarter of the nation’s population, one-third of the workforce and a majority of the shift in video consumption trends, according to Pew […]
Buyers have access to more information and content than ever before. In order to stand out, businesses don’t just need great solutions and technology, but also a compelling story developed with copy and imagery. By establishing a strong narrative and message, businesses can consistently develop compelling content that truly resonates with buyers. This infographic, courtesy […]
Mobile optimization is no longer a nice to have. Google’s latest algorithm update, in fact, now puts businesses at risk if they are not mobile-friendly. Content and overall web sites will be placed lower on search engine results if they do not comply. How did we get to this point? This infographic, courtesy of Marketo and […]
More than 400 B2B executives traveled to Scottsdale, Ariz. for the fourth annual B2B Content2Conversion Conference. During the three-day event, industry experts and thought leaders outlined best practices to create compelling engagement strategies and campaigns that guide buyers throughout the researching and consideration journey. Marketers rely on campaigns to move buyers through the funnel, but […]
We’re only a few weeks into 2015, and the industry is buzzing about what trends will drive marketing forward over the next year. Although content marketing will continue to play a role, buyers will come to expect more relevant and personalized messages, resources and incentives. The below infographic, courtesy of Formstack, reveals why personalized marketing […]