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Purechannelapps CEO Dissects The Partner Engagement Dilemma
New communication touch points and tactics are emerging on a daily basis, but one hard fact remains: It is becoming increasingly challenging for vendors to stand out and effectively engage with partners. Although capturing partner attention and engendering long-term loyalty is a consistent dilemma, why hasn’t more movement been made? More importantly, what best practices […]
Channel Marketer Report (CMR) is a targeted e-media publication covering the latest solutions, trends and strategies to help companies optimize their marketing, both to and through their partner networks.
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