Channel Marketer Report

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ScanSource Launches ‘As-A-Service Suite’ Program

ScanSource, a distributor of automatic identification and data capture and point-of-sale solutions, has launched the ScanSource As-A-Service Suite. The new program is designed to create flexibility and enhance profitability for resellers by providing multiple service-oriented solution options. 

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Plantronics Augments Channel Partner Data With Zyme Solutions

By Brian Anderson, Associate Editor When vendors sell through channels, they sometimes don’t have a clear picture of partner demand generation and sales performance. This lack of visibility ultimately impacts bottom-line results, as there is no clear view into what’s being sold and how much is being sold. In addition, there is no way to […]

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3 Steps To Successful Voice Of Partner Programs

Channel partners are central to the success of high-tech vendors, helping to generate more than a trillion dollars in annual sales. To help maximize partner relationships, and ensure partners remain loyal, vendors are implementing voice of partner (VoP) programs, which help companies collect detailed data and feedback from channel partners. However, a new study from […]

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The What And The Why Of Partner Profitability

By Diane Krakora, CEO, PartnerPath The balance of power is shifting. Gone are the days when solution provider partners begged to be included in vendor partner programs. Instead, solution providers have become savvy about which vendor’s lines to carry and are trimming unprofitable vendors from their line cards. In this dawning age of partner clout, […]

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ScanSource POS & Barcode Expands Relationship With Motorola Solutions

ScanSource POS and Barcode, a value-added distributor of automatic identification and data capture and POS solutions has expanded its relationship with Motorola Solutions. As part of the expanded relationship, ScanSource POS and Barcode will offer the Motorola Solutions Industrial Mobile Computing (IMC) products. With the addition of this new product line, ScanSource resellers will have […]

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ASG Software Solutions Launches Global Partner Program

ASG Software Solutions has launched a new Global Partner Program as part of a new corporate go-to-market strategy. In addition to the program, ASG is altering its sales model, marketing approach, tools and systems in order to expand partnerships.   The launch comes alongside the appointment of Michael Mayer as VP of System Integrators and […]

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Merchant Warehouse Focuses On Building, Nurturing Partner Relationships

Merchant Warehouse, a payment technology and merchant account services company, has hired Russell Harty as its SVP for key accounts and the partner channel. In his new position, Harty will focus on partner channel growth through acquiring new partners as well as enabling and empowering current partners, according to company officials. Currently, Merchant Warehouse is […]

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RetailNOW 2013 Uncovers New Business Opportunities For Vendors And Solution Providers

Thousands of retail technology vendors, solution providers, system integrators and retailers are expected to converge during the annual RetailNOW Conference to network and learn about emerging industry trends. The event, which is hosted by the Retail Solutions Providers Association (RSPA), will be held Aug. 4 -7, 2013 at the Mandalay Bay Resort and Casino in Las Vegas. Touted […]

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D-Link To Expand Its Channel With SaaSMAX

D-Link, a provider of cloud and networking infrastructure, has joined the SaaSMAX network to offer its Fuzion and CloudCommand Managed Wireless Access Points solutions. The SaaSMAX platform was designed to connection solution providers with app vendors. As a result, D-Link will be able to increase awareness of its solutions to the site’s network of solution […]

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RetailNOW Spotlights The Need For Better Communication Between VARs And End-Users

Nearly 2,000 hardware companies, solution providers and resellers gathered at the Mandalay Bay Hotel and Casino in Las Vegas for the 2012 RetailNOW conference. The event took place from July 28 to August 1, 2012, with more than 150 organizations exhibiting on the EXPO floor. Developed by the Retail Solutions Providers Association (RSPA), RetailNOW spotlights […]

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