Channel Marketer Report

Topics

Check Point Enhances Engage App To Boost Partner Sales Success

Check Point Software Technologies has significantly upgraded an app that was launched to encourage partner reps to perform activities that are proven to drive growth and profitability. The Check Point Engage app has been enhanced to enable market-tested practices drive demand and customer value, report on the them, and be able to reward sales reps […]

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Lenovo’s New Portal Personalizes Partner Experience With Role-Relevant Materials, Information

Lenovo has launched a new partner portal that provides a single access point to tools, resources and intelligent, personalized information that are most relevant to the partner’s needs, geographic markets and past history. The Lenovo Partner Hub, part of a company-wide multi-year digital transformation program for business partners, reaffirms the company’s commitment to fostering greater […]

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Pro-Vigil Launches Portal-Supported Partner Program To Boost Commercial Dealer Sales

Pro-Vigil, a provider of remote video monitoring and crime deterrence solutions, has launched a new partner program to enable organizations such as commercial security dealers to leverage the company’s remote video monitoring service to grow their businesses with recurring monthly revenue. The program also helps partners build stronger customer relationships, develop long-term contracts, and diversify […]

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Partnering Agreements: How To Build Trust In Partner-To-Partner Engagement

By John Guido, Founder and CEO, P2P Global  While at first pass “partnering agreements” may not appear to be a hot topic, they are a vitally important aspect of channel ecosystems, partner-to-partner engagements, and collaboration within the IT channel.  Up until now, there has been a consistent set of inefficiencies related to partner-to-partner engagements, and […]

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To Redefine And Optimize The Way You Manage Your Channel Programs, Check The Data

By Leah Allen, Vice President of Growth Marketing, Model N Now more than ever companies should be looking at ways to tighten up revenue operations to stay agile and be ready to bounce back when things return to normal. For most high-tech companies, channel sales typically represent 70% or more of an organization’s revenue. Companies […]

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Impartner Solution Automates Partner Tiering, Tracking Of Compliance With Program Criteria

Impartner, a channel management platform and partner relationship management (PRM) provider, announced a new solution that automates partner tiering and tracking of partners’ progress in complying with tier and program criteria. Once deployed, the new solution, Impartner Program Compliance Manager, automates updating partners on their program status, benefits and what is needed to get to the […]

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Crossbeam Offers Free Access To Account-Mapping Platform

Crossbeam, a provider of a collaborative data platform that enables vendors and their partners to determine overlapping accounts, has introduced a “free tier” offering that allows companies at no charge to use of its platform including access to thousands of overlapping data points with their partners. Crossbeam also announced that Redpoint Ventures has led a $25 Million Series […]

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ChannelAssist Appoints Doug Vilim As VP Global Sales

ChannelAssist, a channel sales rep engagement technology provider, has named Doug Vilim as the company’s new Vice President Global Sales. Vilim brings more than 23 years of experience in global channel sales and business development to this role where he will lead client expansion initiatives and drive new client acquisitions. Vilim will also provide strategic […]

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PowerChord Expands TCMA Platform Features, Offers New Consulting Service

PowerChord, a through-channel marketing automation supplier, is launching new platform features and digital marketing services. The company’s platform is used by brands and their dealers to rapidly deploy branded website experiences at scale and disseminate omnichannel digital marketing campaigns. PowerChord is piloting new visualization for its platform enabling brands to see highly engaging and easily […]

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HPE Global Network Of Digital Agencies Enables Full Spectrum Of Partner Marketers

Digital marketing agencies comprise a key component of an enhanced comprehensive channel marketing program from Hewlett Packard Enterprise. To help partners expand revenue opportunities, accelerate delivery and transform client relationships as they go to market with a number of ‘as-a-Service’ offerings, HPE is  providing easier and more affordable access to a global network of channel-proficient […]

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